- FINDING THE RIGHT PARTNERS & SETTING THE WHEELS IN MOTION
- BUILDING YOUR SOCIAL BRAND FOR YOUR MARKET OFFERING
- ASSISTING START-UP'S WITH OUR 'START-UP WORLD' MODELS
Global Lynx adds intelligence and speed to your market entry.
Specialized in working closely with high-tech companies, we can advise you on the most cost-effective way to enter the Australia and New Zealand market, help you develop a detailed plan, and then rapidly bring you dramatic results and significant success for minimal investment. You can see from the ‘GL Accelerated Timeline to Revenue’ diagram above how your sales revenue can start flowing in within months of taking on our powerful and flexible team of in-country technical sales partners. You have the benefits of profitable sales without the headaches and costs of managing a team of sales people and channels from a distance or setting up a branch office. Once engaged, if one of your in-country GL sales resources is not achieving the success you expect, we can replace them swiftly and smoothly or simply move on to a new market.
Preferred partner organizations
Our partners include distributors, VARs, integrators, service providers and supporting organizations in every major Australia and New Zealand market. This gives you a head start on your competition.
Your sales can often be successfully expanded by offering your products to end-users and resellers in value-added packages. Because Global Lynx works with leading hardware and software producers, we can arrange powerful alliances for you.
Why work with us? - because we remove:
The Cost of Going It Alone
As can be seen from the ‘Market Entry Timeline: Direct Team’ diagram above, your sales (the blue ‘Revenue Ramps’ line) only start once you have hired the Australia and New Zealand Sales VP and they have started building their sales team. From then you can have 9-18 months of high costs before you start to see any results. And, of course, the people you have hired may fail you, leading to further expense, delay and stress in replacing them.
The stress of finding and managing distributors from a distance
Often believed to be a low-cost way of entering a new market, it can involve considerable headache and expense to locate and then manage effective distributors. In the long run it could turn out fruitful but, inevitably, some of the channels you try will fail you and you will have to start your search again: giving you more expenses and stress. All this extra work means that you will be taking your eye off other important parts of your business.
WHO WE ARE
Global Lynx Pty Ltd - Our Approach
Exceptional sales professionals for the high-tech market
Global Lynx has assembled a team with a unique combination of industry knowledge, sales and marketing expertise and operational experience. This makes us a resource that manufacturers, producers and financiers in the global high-tech industry turn to when they need to drive sales in Australia and New Zealand.
With many years of experience, the members of our team bring thorough knowledge of the markets in the countries where they are based. We maintain strong relationships with service providers, and distributor and reseller channels throughout Australia and New Zealand. This means that you will have access to market opportunities and understanding unavailable to normal businesses.
Hand picked partners
Knowing the right people and finding the best in-country partners to manage your channels is critical for your success. Global Lynx has developed a powerful team of successful players in every key Australia and New Zealand market and industry. If we do not have suitable resources on staff for your needs, we can typically find them in less than one month.
One point of contact for your Australia and New Zealand Markets
All this resource could swamp your valuable management time. We therefore manage the team for you, keeping them sharp and focused, while reporting back to you on a weekly basis.
Vital resource backup
Your sales channels will need marketing and sales support, which we can provide in-house. We also have access to essential legal and accounting services, enabling us to deal with any importation and certification documentation or formalities that may arise.
Experienced Management Team
Your Australia and New Zealand sales drive will be led by a strong, dedicated management team. Our knowledge of how the market in Australia and New Zealand operates, and our experience and skills in sales and marketing for high-tech clients are hard to match.
YOUR GATEWAY TO AUSTRALIAN AND NEW ZEALAND
Your proven gateway and partner into Australia and New Zealand
We have been working here for many years, opening up markets, building service provider relationships and establishing distributor networks for our clients. We specialize in advising high-tech companies on the most cost-effective way to enter the Australia and New Zealand market, and then bringing them significant sales results quickly for minimal investment.
STRATEGY FOR YOUR OFFERING
You have a choice of routes for achieving sales in Australia and New Zealand. You could try signing up distributors at trade fairs and through trade delegations. You could choose the high-risk, expensive route of setting up an office somewhere on the continent and recruiting people to staff it. Or you could work with Global Lynx to explore the most appropriate and least expensive way to enter the Australian and New Zealand markets.
THE RIGHT CONNECTIONS & PARTNERS
We specialize in bringing people and companies together and making sure that meetings we set-up are with the decision makers of companies. We also advise
companies on the most cost-effective way to enter the Australia and New Zealand market, and advise way to minimise initial investment.
The GLOBAL LYNX approach is designed to add intelligence and speed to your market entry.
START-UP WORLD PARTNERS AND MARKETS
Your new virtual team will engage prospective investors, partners and distributors for Start-up technologies. Global Lynx will also develop with companies strategic partnerships for 'ways to market'.
GL can provide virtual sales offices and find partners in target markets.
Global Lynx personnel have wide experiences in Energy, Alternative Power Solutions, Communications, IT, and many other existing and emerging technologies.
I'm a paragraph. Click here to add your own text and edit me.
It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font.
Bill Marlow, Managing Director
Bill has over 30 years in applications and telecommunications, wireless communications, remote energy applications as well as IP enabled communications solutions. Bill has also been involved in alternative energy generation solutions, start-up companies in the internet protocol (IP) solutions, applications and features fields.
Bill was General Manager of the first IP/IT company to develop commercial VoIP solutions for many Tier 1 Telcos around the world and has owned and operated his own networks.
Bill has an Engineering degree in Aeronautical Engineering from Cranfield University in the UK, and a MBA from Ben-Gurion of the Negev University
CUPS OF COFFEE